The eZ Life

Q4: Who would be the audience for your media product?

Films that have similar target audiences to The eZ Life:


Zombieland has a core audience of American, male teenagers

Project X has a core audience of British and American teenagers 

Primary audience for The eZ Life:

Gender: Male

Age: 16 - 25
Nationality: British
Interests: going to parties, listening to rap/house music, enjoys films full of thrills/suspense,
Favourite films: Project X, Zombieland, Superbad, Pulp Fiction, Requiem For A Dream

Visual representation of our primary audience
Secondary audience for The eZ Life: 

Gender: Female
Age: 16 - 25
Nationality: British
Interests:  going to parties, listening to rap/house music, enjoys films full of thrills/suspense, 
Favourite Films: Project X, Zombieland, Superbad, Requiem For A Dream 

Visual representation of our secondary audience
Examples of our target audience from our feedback: 

As a part of question five we asked as many people as possible to answer feedback forms we created. Below are two responses which show almost exactly who we were targeting in both our primary and secondary audience.

Primary Audience Example
Secondary Audience Example