The eZ Life

Q5: How did you attract/address your audience?


Audience Feedback:
After our film we created a questionnaire and got a selection of people to watch our film and give us feedback. The questionnaire answers are below. We received some good feedback and also some feedback which we did not want to see as shown below.

This is an overview of our questionnaire and the answers
The genders were exactly half which this now determines whether our target research was correct or not. This can then determine views from both genders about the film and receive a wider range of feedback. 
This was a clear decision that our genre was evident and this also shows that our storyline was understood. This is a large majority of people that watched the opening and that knew the genre was clear.
90% of our viewers enjoyed our film opening and only 10% of our viewers disliked the film opening this shows that had attracted the audiences attention. This shows that our film may have potential if it was released on a large scale.
A large majority of people could clearly see that our film was an opening sequence however one person saw the film opening as a trailer at which we did not want to see. However the majority of people could tell that it was an opening sequence.
This was our feedback session where we invited people in to watch our film and then answer a small questionnaire
The majority of the viewers were aged between 16-24 years of age which is primarily our target audience although our film has a wide target audience. 
This showed that although most people enjoyed our film opening some people were confused. This however could be seen as a positive as our idea was to make sure that we created an enigma for our audience members. On the other hand this could be seen as people might have misunderstood the storyline which we did not particularly want.
90% of our viewers said that would want to carry on watching the film, this means that a high majority of the viewers liked the opening and wanted to see more of the film itself.
This is a split decision between our audience members and this means that some things they did not like about our film opening, such as one comment was saying the time lapse did not make sense. However we felt as though this was quite clear to see the transformation.